Digital & Content Creation

 

With our specialist skills and insight, we produce culturally engaging, compelling content for our clients to ensure their messaging cuts through the digital noise. Distinct, clear messaging is rare, and vital for a coherent digital communications strategy to build our clients’ online identities. We take full audits of each of our clients’ existing social media and digital presences and develop story-led content to promote their services and increase their online invisibility. This positions our brands in front of the right audiences in innovative and captivating ways.

We provide a consultation service for our brands to help them make informed decisions about their social media footprint should they wish to handle these content channels in-house. This advisory service looks towards the future; towards a consumer market dictated by the influence and omnipresence of social media, which is ingrained into buying patterns and will be even more integral to retail in the future. We invest in our brands, ensuring that they are able to make long-term use of their assets, giving them guidelines and rules of best practice after the completion of a project or campaign.

On top of social media marketing and content creation, we also offer website design, digital marketing campaigns, Search Engine Optimisation through the creation of interesting and memorable blog content and website copy, podcasts and video content, influencer management and email marketing and newsletters. These are just some of the facets of the digital marketing campaigns that we deliver for our brands to increase their engagement with the right cohorts at the right time, facilitating the conversation between our brands and their customers. 

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Story telling & asset generation

The best stories have one thing in common: The best storytellers. Through our network of industry-leading photographers, filmmakers and stylists, we guide our clients on their paths to traffic-stopping visuals to bring their brands to life. We create sophisticated, sharable visual content for every media platform, from digital to social media, print magazines to billboards. Paired with an effective distribution strategy, each of the campaigns we deliver involves striking imagery to tell our brands’ stories in innovative and exciting ways.

Visuals on their own will attract the attention of our brands’ target audiences, but it is the excellent editorial-level copywriting that does the heavy lifting. We provide concise, absorbing and elevating copy to tell our brands’ narratives in a specialised way to their diverse audiences. From website copy to brochures, press releases to straplines, our team of copywriters work with our brands to identify and amplify their unique voices.

 

Awards

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HALCYON GALLERY WEBSITE
W³ GOLD AWARD

“The incredible efforts she puts in behind the scenes is very apparent, Niki has studied our industry to such an extent that we often forget she has not spent her life working within it, as we have. We at Hunter Protection could not recommend GIFFORD Marketing Ltd highly enough.”


Jacob (Ex UK Elite Forces & Military Intelligence)
Principal Consultant
Hunter Protection Ltd